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How A Great PR Strategy Can Grow Your Business

by Lauryn Gray | May 24, 2018 | Communication, Credibility, Media Relations, Media Strategy, Public Relations, SEO

In today’s world of rapid technological advancement and globalized commerce, startups and Fortune 500 companies alike are searching for new ways to build their business, gain visibility, and stand out amongst the competition.   When it comes to building and...

How to Take Advantage of LinkedIn Groups

by Skylar Whitney | Apr 26, 2018 | Communication, Content, Credibility, Media Strategy, PR tools, Public Relations, Social Media

With more than 18 million companies currently using LinkedIn, it can be difficult to make yours stand out. Luckily, Reid Hoffman (co-founder of LinkedIn) offers a way to break down the masses by industry, interest, and intent with LinkedIn Groups.   LinkedIn...

What is Public Relations? [Part 1]

by Dittoe PR | Mar 22, 2018 | Contributor, Credibility, Event Promotion, Media Strategy, PR tools, Public Relations, Thought Leadership

When I first joined Dittoe Public Relations as a bright-eyed intern, I thought I signed up to work with reporters and schedule interviews. After getting my feet wet, I quickly learned that the world of public relations is much more than just media relations.  ...

Becoming A Contributor to Provide Credibility

by Dittoe PR | Dec 28, 2017 | Client Relationships, Contributor, Credibility, Media Strategy, PR tools, Public Relations, Thought Leadership

At its core, strategy drives public relations. So when it comes to finding unique and relevant ways to leverage clients as thought leaders in their respective industries, many PR professionals strategically turn to bylined articles.   What is a bylined article?...

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