Just like your thumbprint, your personal identity is totally unique because it’s formed through a lifetime of personal experiences. On social media, your personal brand should reflect your personal identity and authentically showcase the unique value you provide. Like...
Thanks to Dittoe PR’s professional development stipend, part of my annual reading list includes a variety of digital marketing, social media and leadership books to keep me at the top of my game. As a leader within the company, it’s important to remain up to date with...
Since joining TikTok, you’ve probably come across videos on your For You page that have millions of views or use the same audio in different ways. Maybe you’re ready to try your hand at a trend, or maybe you already have, but if you’re reading this, you must be ready...
It’s hard to believe it’s been almost two years since the COVID-19 pandemic changed marketers’ approach to social media essentially overnight. What was once a fun, somewhat-beneficial awareness tool transformed into one of the primary ways to stay connected and an...
I’m going to assume that, if you’re reading this blog, you are at least somewhat familiar with the social media platform TikTok. If for some reason you aren’t, please go create a profile, spend 30 minutes scrolling the For You page, and then try to tell me it’s not...
