Anti-racism training: Our organizational commitment

By |April 7th, 2021|Company Culture, Culture|

Our organization is committed to further amplifying BIPOC voices and consistently serving as a reliable and educated ally. In 2020, we initiated anti-racism training with Katara McCarty. During these training sessions, our team is challenged to answer difficult questions, gain new perspectives, and invoke uncomfortable conversations in order to grow and become better industry leaders, communicators, and BIPOC allies.

Why PR Is More Important Now Than Ever

By |March 24th, 2021|Public Relations|

If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.

How to Execute a Successful Press Conference

By |February 3rd, 2021|Events|

Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media to simultaneously learn about and share an announcement and cause a big splash of coverage.

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