If you’ve worked with Dittoe Public Relations in the past 10 years, there’s a good chance you’ve worked with Mallory Smith. Mallory is experienced in PR strategic ideation and planning and media relations. She thrives on elevating clients’ missions and brand awareness...
Hiring a PR firm is a significant decision for your business, and it’s important to choose one that aligns with your goals and values. But it can be difficult to drill down and decipher actual differences between agencies. After all, most of them provide the same...
Companies can position themselves as industry authorities when their executives, leaders and subject matter experts share their knowledge and insight. Leadership, director and manager teams are full of talented individuals with a wide array of professional experiences...
With 2024 comes a total solar eclipse, the Summer Olympic games and an election year, but what’s in store for PR professionals as they look to excel in the year ahead? Below are the trends we anticipate will shake up the industry and play a significant role in setting...
By: Mallory Smith, Vice President of Consumer Brands & Kaitlyn Elpers, Senior Account Manager Whether you were team Barbie or Oppenheimer over the Barbenheimer opening weekend, for PR industry geeks like us, there is no denying Barbie’s marketing campaign was...
When boiled down to its simplest form, public relations (PR) is about managing how others see and feel about an organization or individual. The first step to shaping that narrative is informing various stakeholders. This can be incredibly difficult to achieve today....
