When and How to Implement These 3 Key PR Tactics

At Dittoe PR, we believe that every story, insight or piece of data has the potential to be newsworthy, as long as you have the right strategy in place to position it. In this blog post, we’ll outline three tried-and-true PR tactics that you can leverage in different...

Newsjacking Amid a Pandemic

Over the last few months, the idea of getting your message across the stormy sea of COVID-19 news updates has been daunting, but we have some guidance to address your frustrations: Ride the wave. OK, enough with the metaphor. The best way to make the news when there’s...