Megan Custodio

Senior Vice President and Partner

Megan has spent the past 16+ years with Dittoe PR, following graduation from Indiana University. Since then, she has grown in title (from intern to senior vice president and partner) and responsibilities (including business strategy and growth, client success, employee relations and development, and more). During her time at Dittoe PR, Megan has played a pivotal role in growing the agency’s workforce by 466%, expanding the company’s service offerings, developing and retaining team members, and building a company culture that is second to none. Megan was named a 2022 “Indy’s Best and Brightest” award winner and a PRNEWS “Top Women in PR” honoree.

A mom of three boys, Megan spends her (limited) remaining free time volunteering on the boards for the Humane Society of Hamilton County and More Than a Phone.

How to Get Your Brand Started on TikTok

TikTok has absolutely exploded over the past 18 months, which means you’re probably wondering how to get your brand started on the platform. The good thing is, you probably won’t need much more than a smartphone. Read on for some more tips.

PR Agencies vs. In-House PR

“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.

TikTok vs. Instagram Reels

It’s no secret that short-form video content has exploded in popularity on social media over the past year. At the heart of this success are two beloved trailblazers: TikTok and Instagram Reels. So, what sets them apart? Read on to learn five key differences between these two social media giants.

Call To Action

Create a department-specific call to action here. For example, Skylar’s would be social media management.

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