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PR Strategies to Consider When Targeting Different Age Demographics

PR Strategies to Consider When Targeting Different Age Demographics

by Andi Sommers | Nov 21, 2023 | Media Relations, Media Strategy, PR tools

With any successful brand, chances are leaders within that company can illustrate who their customer is, what they like to do on the weekends and much more. One of those characteristics that is arguably the most important is the age demographic of their target...
3 Reasons Your Company Should Budget for PR in 2024

3 Reasons Your Company Should Budget for PR in 2024

by Lauryn Keegan | Oct 31, 2023 | Communication, Media Strategy, Public Relations, Strategy

Q4 is here, and that means it’s time for many businesses and department leads to evaluate and finalize their budgets for the upcoming year. It’s no secret that companies across many industries have felt a slowdown in 2023 compared to the booming post-pandemic economy...
AI Considerations & ChatGPT Prompts for PR, Social Media Professionals

AI Considerations & ChatGPT Prompts for PR, Social Media Professionals

by Ashley Shuler | Oct 25, 2023 | Content, PR tools

You may be uncertain about AI. Where do I even start? How do I ethically leverage it in my PR efforts? How can it help me work faster and better? Will it take my job? How do I disclose that I’m using AI to my clients or boss? As shared in the “The Realist’s Guide to...
How to Maximize Your Company Culture on Social Media

How to Maximize Your Company Culture on Social Media

by Gabby Crays | Oct 18, 2023 | Company Culture, Social Media

Attracting and retaining top talent is a challenge for business leaders today. Between low unemployment rates, the skills gap and more, many companies across the U.S. are at a loss on how to navigate today’s job market. Of course, they are looking for the most...
Another BMW Championship in the Books! Dittoe PR Hits A Hole-in-One at 2023 PGA TOUR Playoff Event

Another BMW Championship in the Books! Dittoe PR Hits A Hole-in-One at 2023 PGA TOUR Playoff Event

by Kasie Pieri | Oct 6, 2023 | Client Coverage, Event Promotion, Media Relations

Since 2012, Dittoe PR has worked alongside the Western Golf Association numerous times to promote the BMW Championship. As the penultimate event in the PGA TOUR FedExCup Playoffs, this decisive tournament features the top 50 players in the FedExCup standings and...
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