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Live From Indianapolis: It’s Public Relations! (How Comedy Skills Can Translate to PR)

Lights, camera, pitch! As Dittoe PR’s self-proclaimed “funny person,” I’ve dabbled in the world of comedy. In college, I was a member of Purdue’s premier improv comedy group The Crazy Monkeys, I’ve participated in an open mic night here and there, and I was awarded Best Actor for my comedic role as Bob Katz during the Dittoe PR Murder Mystery/Christmas Party of 2019. Aside from being part-time hilarious, I also am a PR pro, and truthfully wouldn’t be where I am today in my professional life if it weren’t for my time in acting and comedy. Getting up on stage in [...]

By |2020-07-02T13:12:19-04:00July 2nd, 2020|Communication|0 Comments

How to Network & Find a Mentor in PR

If there is one thing I have learned in my career so far, it is the power of networking. Every single one of my career opportunities, including my network of contacts in the New York City fashion and entertainment industry, are a result of networking. Once, on a flight back to the U.S. after a semester abroad, I sat next to a man who, as it turned out, used to work for NBCUniversal in Manhattan. I shared that I was actively pursuing a career in communications and a dream of living and working in the Big Apple. We chatted on and [...]

By |2020-06-05T15:48:15-04:00June 5th, 2020|Communication|0 Comments

Writing Tips & Tricks for PR Pros

I don’t know exactly how many papers I wrote in college, but the filing cabinet packed with bursting folders of my graded projects is probably a good hint that it was a lot. I like to write, and I’ve been pleasantly surprised by just how much writing is involved in public relations every day. Not just press releases or articles, but emails, social media content, strategic plans, website copy – you name it! I’m glad I get to use my college-honed writing skills every day for my career. Writing doesn’t come naturally to everyone, though, which is why having a plan [...]

By |2020-05-26T14:44:03-04:00May 26th, 2020|Communication|0 Comments

5 Benefits to Being a Podcast Guest

If you had the opportunity to speak to thousands of business owners in your target audience, you wouldn't give it up, right? Being a guest on a podcast, whether big or small, is a great way to do just that. Too many pass on this opportunity, however, simply because they don’t know the significant benefits a podcast can offer.  No matter the industry, there are hundreds of podcasters who are targeting the exact topics your audience is interested in, and there’s an opportunity for your company to be the expert they want to hear from. In this day and age, there [...]

By |2020-04-01T10:45:56-04:00April 1st, 2020|Thought Leadership|0 Comments

How Startups Can Use PR to Attract Investors

As a startup, you’re probably facing a few challenges like securing funding, attracting top talent, growing your customer base, or scaling your business. There may be a lot you still need and uncertainty about where to spend your budget. But two things are certain: You need to tell people how amazing you are, and You need to meet your business goals. Public relations is one of the best tactics at your disposal to grow your business and create a consistent brand message that investors and consumers alike can learn and trust. Here’s how: Perfect Your Pitch Actually, pitches. The advantage of [...]

By |2020-03-16T10:58:21-04:00March 16th, 2020|Media Relations|0 Comments
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