by Ashley Desserich | Jun 20, 2025 | Media Relations, Media Strategy, Strategy, Thought Leadership
The facts: your brain can’t process creativity and logic at the same time. Left-brain thinking is focused on the facts and analytical reasoning, while right-brain thinking is more emotional and intuitive. The left side of the brain likes the tiny, granular details...
by Madisen Petrosky | May 30, 2025 | Media Relations, Public Relations
When people ask where I work and I tell them “Dittoe Public Relations,” I never anticipate the inevitable follow-up question: “What kind of work do you guys do?” We do public relations, it’s in the title. To be fair, that does include a lot of different kinds of...
by Kasie Pieri | Jan 29, 2025 | Crisis Communications, Event Planning, Event Promotion
Another 365 days around the sun provides another opportunity to review some of the biggest communications flops of the year. 2024 is no different. While you would think that some of the biggest brands and organizations worldwide would learn from the lessons of past PR...
by Madisen Petrosky | Jul 15, 2024 | Content, Journalism, PR tools
For better or worse, I wasn’t very good at grammar lessons in school. I could never remember the right word for different parts of complex sentences (which one is the participial phrase?) or the exact name of an error (what is a comma splice anyway?). But I read and...
by Lauryn Keegan | Apr 3, 2024 | Client Relationships, Public Relations
Hiring a PR firm is a significant decision for your business, and it’s important to choose one that aligns with your goals and values. But it can be difficult to drill down and decipher actual differences between agencies. After all, most of them provide the same...