by Kasie Pieri | Aug 23, 2018 | Communication, Media Strategy, Public Relations, Strategy
Public relations has the power to build platforms of perception, influence, credibility and prominence. At its cornerstone is strategic planning, which provides a foundation for all actionable communication activities. It also establishes clear-cut goals and builds...
by Dittoe PR | Aug 16, 2018 | Communication, Internship, Media Relations, Public Relations
For many college students nearing graduation, completing an internship that will provide useful experience to apply post-graduation is a necessity. After wrapping up another year as a public relations student, I went into my first day as an intern at Dittoe PR in...
by Dittoe PR | Jul 26, 2018 | Client Coverage, Communication, Media Relations, Public Relations
Public relations professionals thrive during times of client chaos. From product launches and grand openings to initiative and campaign announcements, we basically drool at any opportunity to secure media interest. However, it’s when things calm down that our talents...
by Greta Snell | Jul 13, 2018 | Communication, Journalism, Media Relations, Public Relations
As a young kid, I felt I was destined to be a journalist. I wrote family newsletters and questionable short stories. I scored the editor-in-chief spot on the high school newspaper staff and eventually made my way to the college newsroom. But my career led me...
by Kasie Pieri | Jul 5, 2018 | Communication, Crisis Communications, Public Relations
Bad reviews. An executive scandal. International data breach. A product malfunction. These are all examples of a PR crisis that many businesses have had to overcome, and they won’t be the last. In today’s age of social media and innovation, the likelihood of a...
by Dittoe PR | Jun 22, 2018 | Communication, PR tools, Social Media, Strategy
Maintaining a presence on social media allows brands to connect with consumers on a more personal level and participate in online discussions related to their products, industry and more. With 81 percent of Americans actively using social media and more than 58...