
Liza Dittoe
Founding Principal
Liza was born to do PR. Her love of the craft, enthusiasm for the business, dedication to clients and knowledge of the media is unmatched. Liza began her career in New York City with Prime Time Live, giving her the opportunity to work side-by-side with Sam Donaldson and Diane Sawyer. She later began working in public relations at a mid-sized agency in Chicago before opening a remote division of the company in Indiana and quickly surpassing sales of Silicon Valley and New York City locations. In 1999, Liza left the company to start Dittoe PR with her husband Chris. What started as a small business operating out of their basement quickly grew into a booming agency that continues to thrive under Liza’s leadership.
Industry Articles
Dittoe Public Relations Leads NCAA Division I Women’s Basketball Social Media Channels to 296 Million Impressions, 23 Million Engagements
Agency’s copywriting, community management and live game coverage for top 25 competitions during 2022-23 season results in surpassed growth and engagement goals across channels.
How PR Success Compares to Winning the Indy 500
Practice, preparation, patience, teamwork and a little bit of luck are essential to reaching victory lane at the Indy 500 and in PR.
Now Hiring: Account Executive
Dittoe Public Relations is hiring an experienced PR professional to join our team! Interviews with qualified individuals will begin immediately, so apply today. We look forward to meeting you!
Reels vs. TikTok: Which Platform Should You Be On?
Instagram Reels and TikTok both share short-form vertical video content and offer in-app editing features. Both have great applications for social media marketing. But which one is right for your brand?
PR & Social Media Pros: Are you Ready for Google Analytics 4?
Ready or not, GA4 is coming! On July 1, we will bid farewell to the Google Analytics we have known, for the last decade. In its place, we welcome Google Analytics 4 (GA4), a measurement powerhouse that represents the future of web activity tracking.
A Q&A with Dittoe PR Founding Principal Liza Dittoe
Dittoe PR Founding Principal Liza Dittoe was born for PR. We asked her questions about her career path, her advice to people seeking a career in PR and why women thrive in this business.