Megan Custodio
Senior Vice President and Partner
Megan has spent the past 16+ years with Dittoe PR, following graduation from Indiana University. Since then, she has grown in title (from intern to senior vice president and partner) and responsibilities (including business strategy and growth, client success, employee relations and development, and more). During her time at Dittoe PR, Megan has played a pivotal role in growing the agency’s workforce by 466%, expanding the company’s service offerings, developing and retaining team members, and building a company culture that is second to none. Megan was named a 2022 “Indy’s Best and Brightest” award winner and a PRNEWS “Top Women in PR” honoree.
A mom of three boys, Megan spends her (limited) remaining free time volunteering on the boards for the Humane Society of Hamilton County and More Than a Phone.
How to Build A Successful Media List to Generate Coverage
The biggest part of our job is earning media coverage for our clients, which is done by pitching stories and developing relationships with journalists. Doing this effectively requires a strong media list, which is one of the key components to successful PR. Now, you...
PR Lingo 101: Phrases Every Pro Should Know
B-roll. Byline. Ed Cals. Embargo. Owned media. Press release. UMV. If you’re a PR professional or work with media, you probably use some or all of these terms on a regular basis. We throw these phrases around with each other in the office, but we have to be...
Shifting Skillset for PR Pros: Social Media
With the PR industry rapidly changing, professionals are expected to keep up – and that includes staying up-to-date with the best social media practices.
Building a Better Workplace: Dittoe PR’s New Guiding Values and Vision
Dittoe PR holds company culture in high regard, and now we have the statements to prove it. This is what makes Dittoe Public Relations tick.
How to Stay Productive While Traveling for a Client
At Dittoe PR, we have the privilege of working with an abundance of national clients located across the United States. Keeping in touch with these clients regularly is easy (shout-out to technology), but on the occasion we need to connect with them for a strategic...
Ironworks Hotel Indy Celebrates Second Annual Ironworks Social
Recently, we assisted the Ironworks Hotel Indy in transforming their property from a hotel to a thriving outdoor festival for the second annual Ironworks Social event. On Saturday, September 15, we celebrated the hotel’s first year in operation by hosting an event...
Five Life Skills Gained Through Public Relations
There’s no denying that my skillset has grown vastly since I began my career at Dittoe PR back in 2015. From starting as an intern to now leading our intern program, I have my all-star team of coworkers to thank for teaching me the ins and outs of public relations....
Dittoe PR client announces monumental acquisition
Plastic straws. They’re small, convenient, inexpensive and seemingly harmless. Their use has been widespread amongst restaurants, retailers, consumers and businesses alike for several decades. However, this modern-day convenience also comes at a high price. Plastic...
3 Tips for Telling Great Brand Stories Through Public Relations
Storytelling is what brings brands to relate with their consumers, but how can you make sure your story resonates with your audience?
Three ways you should already be using LinkedIn
If you’re reading this, we assume you already have a LinkedIn profile and are familiar with the platform. (If not, what are you waiting for?) What you might not know, however, is that the social networking site is more than just a digital resume. LinkedIn has...
Call To Action
Create a department-specific call to action here. For example, Skylar’s would be social media management.
