by Madisen Petrosky | Feb 9, 2024 | Media Strategy, Public Relations, Thought Leadership
Companies can position themselves as industry authorities when their executives, leaders and subject matter experts share their knowledge and insight. Leadership, director and manager teams are full of talented individuals with a wide array of professional experiences...
by Kasie Pieri | Jan 23, 2024 | Credibility, Crisis Communications
2023 will be a year many of us will remember. We witnessed an economic boom thanks to Taylor Swift and Beyonce. Thousands rushed to the movie theaters to experience box office hits like “Barbie” and “Oppenheimer.” And Pedro Pascal continued to show all of us why we...
by Ashley McMurray | Jan 16, 2024 | Media Strategy, Public Relations
With 2024 comes a total solar eclipse, the Summer Olympic games and an election year, but what’s in store for PR professionals as they look to excel in the year ahead? Below are the trends we anticipate will shake up the industry and play a significant role in setting...
by Andi Sommers | Nov 21, 2023 | Media Relations, Media Strategy, PR tools
With any successful brand, chances are leaders within that company can illustrate who their customer is, what they like to do on the weekends and much more. One of those characteristics that is arguably the most important is the age demographic of their target...
by Lauryn Keegan | Oct 31, 2023 | Communication, Media Strategy, Public Relations, Strategy
Q4 is here, and that means it’s time for many businesses and department leads to evaluate and finalize their budgets for the upcoming year. It’s no secret that companies across many industries have felt a slowdown in 2023 compared to the booming post-pandemic economy...
