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Reflecting on Dittoe PR’s 2020 Successes

This is a year that will not be forgotten. Amid the unrest, conflict and disorder, we all must take some time to recognize and celebrate the wins. In an ordinary year, it is easy to get bogged down in the day-to-day tasks and deliverables and quickly move past the successes. But in a year like 2020, those achievements are even more easily overshadowed by the challenges. As I pause to think about the highs and lows Dittoe PR has experienced this year, I feel incredibly fortunate to say that we have come out on top. That is not to say there ...

By |2020-12-21T10:59:07-05:00December 16th, 2020|Company Culture|0 Comments

How to Network & Find a Mentor in PR

If there is one thing I have learned in my career so far, it is the power of networking. Every single one of my career opportunities, including my network of contacts in the New York City fashion and entertainment industry, are a result of networking. Once, on a flight back to the U.S. after a semester abroad, I sat next to a man who, as it turned out, used to work for NBCUniversal in Manhattan. I shared that I was actively pursuing a career in communications and a dream of living and working in the Big Apple. We chatted on and ...

By |2020-06-05T15:48:15-04:00June 5th, 2020|Communication|0 Comments

Writing Tips & Tricks for PR Pros

I don’t know exactly how many papers I wrote in college, but the filing cabinet packed with bursting folders of my graded projects is probably a good hint that it was a lot. I like to write, and I’ve been pleasantly surprised by just how much writing is involved in public relations every day. Not just press releases or articles, but emails, social media content, strategic plans, website copy – you name it! I’m glad I get to use my college-honed writing skills every day for my career. Writing doesn’t come naturally to everyone, though, which is why having a plan ...

By |2020-05-26T14:44:03-04:00May 26th, 2020|Communication|0 Comments

Tips for Improving Your Instagram Story Strategy

Did you know more than half of Instagram’s 1 billion+ monthly active users are using Instagram Stories daily? For brands, it’s no longer just a matter of if you’re using Stories, it’s how. The combination of quality, consistency and style is the key to your Stories being successful. There are hundreds – even thousands – of brands on the platform competing for the attention and dollars of your target audience. So, how do you cut through the noise from the competition and engage with your followers in a meaningful way? According to Sprout Social, brands should "think of Stories as a ...

By |2020-04-23T09:06:37-04:00April 22nd, 2020|Social Media|0 Comments

7 ways to create an internship program that attracts star talent

It’s not always easy to land your first PR agency gig without resources, connections and having fulfilled an agency internship (or two, or three…) first. Working in an agency requires a lot of intangible skills – such as initiative, agility, accountability and work ethic – that compliment more technical skills like writing and strategy. This is why Dittoe PR has long invested in its intern program and has become one of the most competitive and coveted PR agency internships in the Circle City. We’ve evolved our program and processes over the years to curate an internship program that ensures every aspiring ...

By |2020-02-04T10:01:46-05:00February 4th, 2020|Internship, Company Culture, Job Openings|0 Comments
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