by Skylar Whitney | Sep 7, 2018 | Communication, Public Relations, Social Media
If you’re reading this, we assume you already have a LinkedIn profile and are familiar with the platform. (If not, what are you waiting for?) What you might not know, however, is that the social networking site is more than just a digital resume. LinkedIn has...
by Kasie Pieri | Aug 23, 2018 | Communication, Media Strategy, Public Relations, Strategy
Public relations has the power to build platforms of perception, influence, credibility and prominence. At its cornerstone is strategic planning, which provides a foundation for all actionable communication activities. It also establishes clear-cut goals and builds...
by Dittoe PR | Aug 2, 2018 | Internship, Media Relations, Public Relations
By: Lyndsey Isenhower If you’ve ever applied for a job, you’ve probably heard the saying, “it’s not what you know, but who you know.” The more people you connect with in the company or industry that you aim to be in, the higher chance for employment. Networking...
by Greta Snell | Jul 13, 2018 | Communication, Journalism, Media Relations, Public Relations
As a young kid, I felt I was destined to be a journalist. I wrote family newsletters and questionable short stories. I scored the editor-in-chief spot on the high school newspaper staff and eventually made my way to the college newsroom. But my career led me...
by Kasie Pieri | Jul 5, 2018 | Communication, Crisis Communications, Public Relations
Bad reviews. An executive scandal. International data breach. A product malfunction. These are all examples of a PR crisis that many businesses have had to overcome, and they won’t be the last. In today’s age of social media and innovation, the likelihood of a...
