by Skylar Whitney | Nov 15, 2018 | Communication, Media Strategy, PR tools, Social Media, Strategy
One of the most asked questions from clients in regard to social media is, “How do we get people to engage?” The answer can be both simple and complicated, but I’m here to break it down for you! First things first – set a social media strategy. Implementing a social...
by Dittoe PR | Nov 1, 2018 | Communication, PR tools
B-roll. Byline. Ed Cals. Embargo. Owned media. Press release. UMV. If you’re a PR professional or work with media, you probably use some or all of these terms on a regular basis. We throw these phrases around with each other in the office, but we have to be...
by Dittoe PR | Oct 25, 2018 | Public Relations, Social Media
The public relations industry has long been built on two core skills: writing flawless content and garnering influential media coverage on behalf of a client. If you embodied both skills and could execute them well, you were bound to be a successful PR pro. But, what...
by Dittoe PR | Sep 20, 2018 | Client Coverage, Media Relations, Public Relations
Plastic straws. They’re small, convenient, inexpensive and seemingly harmless. Their use has been widespread amongst restaurants, retailers, consumers and businesses alike for several decades. However, this modern-day convenience also comes at a high price. Plastic...
by Ashley Shuler | Sep 14, 2018 | Communication, Content, Public Relations
Everyone has said to someone, “I have a story to tell you.” Our brains are hardwired to tell and listen to interesting stories, not just facts or data. Public relations professionals discuss storytelling all the time and do it every day, yet the term seems to have...
