by Sarah Cox-Dedrick | Oct 14, 2021 | Client Relationships, Media Relations, Media Strategy, Strategy
At Dittoe PR, we see a wide array of industries coming to us to learn about our agency, the benefits of public relations, and how our services can help their businesses grow. And as an agency, it’s critical to be prepared for any and all questions so that we can best...
by Skylar Whitney | Mar 8, 2021 | Strategy
Influencer strategies are becoming increasingly common for everyone from big-box brands to small businesses. The trick is finding influencers that will successfully reach your target audience. The general assumption is that working with an influencer with a large...
by Skylar Whitney | May 16, 2019 | Media Relations, Media Strategy, Social Media, Strategy
I’m guilty. I follow a ton of influencers. I read their microblog captions, like their photos and videos, and check out the products they promote. I’ve even purchased a product, or three, after seeing my favorite influencers post about them. Instagram reached over 1...
by Madisen Petrosky | Nov 21, 2018 | Company Culture, Culture, Event Promotion, Public Relations, Social Media, Strategy
RIP, Snapchat. Okay, so Snapchat isn’t officially dead, but in June 2018, Instagram reported having up to 400 million daily active users – more than twice that of Snapchat. While Snapchat is still appealing to teens, we’ve been steadily phasing it out of our...
by Skylar Whitney | Nov 15, 2018 | Communication, Media Strategy, PR tools, Social Media, Strategy
One of the most asked questions from clients in regard to social media is, “How do we get people to engage?” The answer can be both simple and complicated, but I’m here to break it down for you! First things first – set a social media strategy. Implementing a social...
by Kasie Pieri | Aug 23, 2018 | Communication, Media Strategy, Public Relations, Strategy
Public relations has the power to build platforms of perception, influence, credibility and prominence. At its cornerstone is strategic planning, which provides a foundation for all actionable communication activities. It also establishes clear-cut goals and builds...