by Skylar Whitney | Jun 6, 2019 | Social Media
The world of public relations is changing, and we must change with it. Since the birth of social media, people have used various platforms to build communities, keep in contact with distant family members, share personal life updates and more. But over the past...
by Skylar Whitney | May 16, 2019 | Media Relations, Media Strategy, Social Media, Strategy
I’m guilty. I follow a ton of influencers. I read their microblog captions, like their photos and videos, and check out the products they promote. I’ve even purchased a product, or three, after seeing my favorite influencers post about them. Instagram reached over 1...
by Dittoe PR | Feb 27, 2019 | Social Media
At Dittoe PR, we often say that media relations is our “bread and butter,” but what does that really mean? Typically, we win big for our clients in securing national, local, and trade media coverage, and we’re always hungry for that next piece of media interest. While...
by Skylar Whitney | Feb 7, 2019 | Social Media
So, you want to advertise on social media? Smart choice. Not only is advertising on social media more accessible for small businesses, it’s also more effective. According to the Global Web Index, “the average internet user now spends about 15 minutes longer each day...
by Skylar Whitney | Jan 11, 2019 | Social Media
Each new calendar year brings PR professionals the opportunity to set new goals and get organized. While the majority of pros are researching new media angles, publications and writers, drafting refreshed blog and website content and aligning with their clients’...
by Madisen Petrosky | Nov 21, 2018 | Company Culture, Culture, Event Promotion, Public Relations, Social Media, Strategy
RIP, Snapchat. Okay, so Snapchat isn’t officially dead, but in June 2018, Instagram reported having up to 400 million daily active users – more than twice that of Snapchat. While Snapchat is still appealing to teens, we’ve been steadily phasing it out of our...
