by Dittoe PR | May 18, 2018 | Crisis Communications, Media Strategy, PR tools, Social Media
Let’s face it. In today’s fast-paced and ever-changing world, we use social media more and more to digest our news rather than traditional media. Nearly 67 percent of American adults rely on platforms such as Facebook, Twitter, and Snapchat for news. So, when a crisis...
by Mallory Smith | May 10, 2018 | Client Coverage, Client Relationships, Media Relations, Media Strategy, Public Relations
“No thanks.” “Not at this time.” “I appreciate your persistence, but I’m not interested.” If you’re in PR, you’ve more than likely received a response similar to this from national media journalists. In my five years at Dittoe PR, I’ve heard this, well… too many times...
by Skylar Whitney | Apr 26, 2018 | Communication, Content, Credibility, Media Strategy, PR tools, Public Relations, Social Media
With more than 18 million companies currently using LinkedIn, it can be difficult to make yours stand out. Luckily, Reid Hoffman (co-founder of LinkedIn) offers a way to break down the masses by industry, interest, and intent with LinkedIn Groups. LinkedIn Groups are...
by Dittoe PR | Apr 19, 2018 | Media Relations, Media Strategy, Public Relations, Social Media, Thought Leadership
The ultimate goal of a #PRpro is securing stellar media coverage for our clients; however, that coverage can be less impactful if it’s not reaching the targeted audience. In a world increasingly influenced by technology, it’s important to remain knowledgeable about...
by Madisen Petrosky | Apr 12, 2018 | Client Coverage, Client Relationships, Media Relations, Media Strategy, Public Relations
Announcing a brand-new initiative at an industry’s largest trade show is no small feat, but Dittoe PR is always up to the challenge. The Western Golf Association (WGA), a long-time client of Dittoe PR, knew they wanted to make a splash in the industry when they...
by Dittoe PR | Mar 29, 2018 | Design, Media Relations, Media Strategy, Public Relations, Social Media, Thought Leadership
Oftentimes when people think of public relations, they think of high-class parties and frivolous networking – as if we all are living the life of Samantha Jones, but as my colleague Vanessa Staublin demonstrated in part one of this series, public relations is much...
