by Mallory Smith | May 10, 2018 | Client Coverage, Client Relationships, Media Relations, Media Strategy, Public Relations
“No thanks.” “Not at this time.” “I appreciate your persistence, but I’m not interested.” If you’re in PR, you’ve more than likely received a response similar to this from national media journalists. In my five years at Dittoe PR, I’ve heard this, well… too many times...
by Skylar Whitney | Apr 26, 2018 | Communication, Content, Credibility, Media Strategy, PR tools, Public Relations, Social Media
With more than 18 million companies currently using LinkedIn, it can be difficult to make yours stand out. Luckily, Reid Hoffman (co-founder of LinkedIn) offers a way to break down the masses by industry, interest, and intent with LinkedIn Groups. LinkedIn Groups are...
by Dittoe PR | Apr 19, 2018 | Media Relations, Media Strategy, Public Relations, Social Media, Thought Leadership
The ultimate goal of a #PRpro is securing stellar media coverage for our clients; however, that coverage can be less impactful if it’s not reaching the targeted audience. In a world increasingly influenced by technology, it’s important to remain knowledgeable about...
by Madisen Petrosky | Apr 12, 2018 | Client Coverage, Client Relationships, Media Relations, Media Strategy, Public Relations
Announcing a brand-new initiative at an industry’s largest trade show is no small feat, but Dittoe PR is always up to the challenge. The Western Golf Association (WGA), a long-time client of Dittoe PR, knew they wanted to make a splash in the industry when they...
by Dittoe PR | Mar 29, 2018 | Design, Media Relations, Media Strategy, Public Relations, Social Media, Thought Leadership
Oftentimes when people think of public relations, they think of high-class parties and frivolous networking – as if we all are living the life of Samantha Jones, but as my colleague Vanessa Staublin demonstrated in part one of this series, public relations is much...
by Dittoe PR | Mar 22, 2018 | Contributor, Credibility, Event Promotion, Media Strategy, PR tools, Public Relations, Thought Leadership
When I first joined Dittoe Public Relations as a bright-eyed intern, I thought I signed up to work with reporters and schedule interviews. After getting my feet wet, I quickly learned that the world of public relations is much more than just media relations. Yes, in...
