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News and Insights

Explore content from our team of public relations and social media experts — industry insights, company news and more!

The Pros & Cons of Press Release Distribution Services

For big announcements, some companies and organizations may want to see their news published “on the wire” using a press release distribution services platform such as Business Wire, PR Newswire or PRWeb. For a fee, these subscription-based services can be used by PR professionals to distribute a client’s press releases to thousands of media outlets at once.

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Agency vs. In-house: Sports PR

With both of my parents and older brother all working in sports public relations in some capacity, I dreamt of following in their steps and joining “the family business.” Focused on attaining that goal, I hadn’t opened myself to other aspects of the profession nor...

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4 Instagram Tools to Boost Engagement

We’re not talking about getting down on one knee with a diamond ring, we’re talking about Instagram engagement. In 2020, social media has been the most important tool – and sometimes, the only tool – for brands to communicate with their target audience throughout the...

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Medxcel Media Coverage
I have worked with many agencies over my 20+ years as a marketing professional – no agency has ever taken the time to truly learn our business like Dittoe....
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Esther Lawson
I have worked with many agencies over my 20+ years as a marketing professional – no agency has ever taken the time to truly learn our business like Dittoe. We are extremely busy in other areas of our business – knowing that we can rely on Dittoe to consistently keep the content and media coverage churning is such a relief. Their team also brings a high level of expertise and wisdom when we are just unsure how to handle a situation navigating the media environment.
Medxcel Media Coverage
Esther Lawson
WGA/ESF Earned Media
What sets Dittoe apart is their people! The effort, energy and enthusiasm is classic Dittoe. Also, kindness goes a long way. I genuinely feel the Dittoe team cares about us ...
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Amy Fuller
What sets Dittoe apart is their people! The effort, energy and enthusiasm is classic Dittoe. Also, kindness goes a long way. I genuinely feel the Dittoe team cares about us and our organization. We have been fantastic partners for a long time, and I hope this continues in the future!
WGU PR and Social Media
The collaborative nature in which we work with Dittoe is special. While we provide the desired direction, goals and results for all the things we do, we...
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Corey Elliot
The collaborative nature in which we work with Dittoe is special. While we provide the desired direction, goals and results for all the things we do, we know that passing along those wishes is the foundation of something greater. It’s always – ALWAYS – creative conversation that takes our idea to greater heights. Dittoe is a partner, in every sense of the word.
WGU PR and Social Media
Corey Elliot
Round Room Community Outreach
We value Dittoe’s approach to building our overall strategy related to customer and community outreach. We also appreciate how the Dittoe team helps us position our employees and franchise...
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Dan LeBlanc
We value Dittoe’s approach to building our overall strategy related to customer and community outreach. We also appreciate how the Dittoe team helps us position our employees and franchise owners as a trusted community partner who they can trust to do business with. The willingness of the Dittoe team to be a true partner, working side by side with our internal team members is a true difference maker.
Round Room Community Outreach
Dan LeBlanc
Atlas Earned Media Coverage
The earned media coverage Dittoe PR has secured has been invaluable for our company’s growth. It has helped build credibility and improve brand equity, unify messaging, and...
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Mary Beth Johnson
The earned media coverage Dittoe PR has secured has been invaluable for our company’s growth. It has helped build credibility and improve brand equity, unify messaging, and position us as thought leaders within our industry.
Atlas Earned Media Coverage
Mary Beth Johnson