Madisen Petrosky
Director of Content
Madisen is Dittoe PR’s resident editor – she loves to review content drafted by her account teams (and everyone else) and help shape them into great narratives. She also likes to draft content herself, everything from press releases to white papers to internal communications. She enjoys working with clients in niche trade industries like health care, edtech and multifamily housing.
Madisen took a roundabout career path to PR agency life. She holds a degree in English Literature from Ball State, a Master’s certificate in Publishing from the University of Denver, and worked in nonprofit marketing before landing at Dittoe PR. She’s a published author, a voracious reader and keeps trying to make Dittoe PR Book Club happen.
Industry Articles
Dittoe Public Relations Recognized with 2026 PRSA Hoosier Chapter Pinnacle Award
We are proud to share that Dittoe PR has been recognized with a second award for our 2025 media relations campaign for Carmel Christkindlmarkt, Inc! The PRSA Hoosier Chapter has awarded Dittoe PR with a 2026 Media Relations Program Pinnacle Award.
Brands Showing Up in AI Search Have Something in Common: Good PR
The way people find information is changing, and earned media is at the center of it. Third-party research has the numbers to back up the importance of PR in companies’ communications plans. Dive in to AI’s impact on discoverability and credibility.
Why Passive Marketing Won’t Cut It in 2026
Passive marketing, or a “set it and forget it” mentality, won’t see results in 2026. Today, successful organizations must use an integrated marketing foundation that brings together strategy, storytelling, digital infrastructure, and consistent optimization. Dittoe PR Senior Digital Marketing Strategist Marissa Smith shares how to get meaningful results with an active marketing approach.
