Maddie is a Butler University grad and didn’t travel far from campus to join the Dittoe PR team. Today she works diligently to secure local TV interviews, track and share coverage, draft and manage client communications, and most importantly, bake cookies for the DPR team. Some of her favorite accounts to work on are those in niche industries such as hearing protection and consumer electronics, as well as food and beverage. Outside of work (and the kitchen), Maddie loves spending time with her dog, Moose, and sharing their adventures on Moose’s Instagram page.
Profound tragedy is unfortunately a recurring part of our lives. When we have news to share, it can be a tricky question of what and when you should pitch. As humans, we want to be respectful. As PR professionals, we want to be sensitive to conditions and advise our clients and teams on the best course of action. See some tips on navigating public relations in times of national tragedy.
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.