Colton Howard
PR Manager
Journalism to PR is not an uncommon career path, and we’re so glad it’s the path Colton took. Before joining Dittoe PR, Colton served as a sports anchor for WANE-15 in Fort Wayne and as Director of Media for a sports and entertainment company out of Boca Raton, Florida. He uses his TV connections in both local and national markets to secure record amounts of media coverage for clients such as the Penrod Arts Fair, PopCon, the Western Golf Association, Jiffy Lube of Indiana and the BMW Championship. Colton graduated from Ball State with a major in Digital Video Production, minor in Journalistic Storytelling and Cum Laude honors. When Colton’s not at work he’s probably hanging out with his adopted Pitbull/Mastiff mix, Migo.
Industry Articles
How to Navigate A PR Crisis In Six Simple Steps
Bad reviews. An executive scandal. International data breach. A product malfunction. These are all examples of a PR crisis that many businesses have had to overcome, and they won’t be the last. In today’s age of social media and innovation, the likelihood of a...
How to Find Credible Sources to Cite in Media Pitches
It is more important than ever for public relations professionals to use credible sources in their pitches to the media. These credible sources ensure your audience can trust you, and that the assertions laid out in your pitch are backed up with reliable evidence.
Why Persistence is Public Relations’ Most Valuable Skill
Securing killer client coverage, generating buzz for an upcoming event, or using media relations to drive measurable results is no easy feat. Being persistent in your media outreach is the key to a successful PR campaign.
