Megan Custodio
Senior Vice President and Partner
Megan has spent the past 16+ years with Dittoe PR, following graduation from Indiana University. Since then, she has grown in title (from intern to senior vice president and partner) and responsibilities (including business strategy and growth, client success, employee relations and development, and more). During her time at Dittoe PR, Megan has played a pivotal role in growing the agency’s workforce by 466%, expanding the company’s service offerings, developing and retaining team members, and building a company culture that is second to none. Megan was named a 2022 “Indy’s Best and Brightest” award winner and a PRNEWS “Top Women in PR” honoree.
A mom of three boys, Megan spends her (limited) remaining free time volunteering on the boards for the Humane Society of Hamilton County and More Than a Phone.
Dittoe PR Takes On Swell of New Wisconsin Clients
2019 has gotten off to a great start for Dittoe PR, as we recently added two new clients to our roster – and they both happen to be based in Beloit, Wisconsin! In January, we kicked off partnerships with Geronimo Hospitality Group, the hospitality team behind...
PR Reporting 101: The Essential Measurement Tools
This time last year, I was barreling toward a quarter-life crisis by unnecessarily stressing about post-grad life. Despite rationally knowing I was prepared to work as a “real-life” PR pro and function as an active adult, I was terrified. Today, I can reflect back and...
Public Relations vs. Marketing – What’s the Difference?
There are a lot of blurred lines when it comes to public relations and marketing. They intertwine so seamlessly that it can be easy to mistake one for the other. Often times when I tell others I work in PR, they’ll usually respond with something along the lines of...
Social Media Advertising: The Basics
So, you want to advertise on social media? Smart choice. Not only is advertising on social media more accessible for small businesses, it’s also more effective. According to the Global Web Index, “the average internet user now spends about 15 minutes longer each day...
Now Hiring: Account Executive
Calling all PR pros! We have an immediate opening for an Account Executive position. Account Executives are responsible for driving the execution of public relations initiatives while also contributing to strategic idea generation. The ideal candidate will have...
Five Skills to Take PR Pros to the Next Level
There’s no doubt about it – PR is no longer just press releases. While media relations and communication skills cannot be understated, exceptional public relations pros will know how to utilize non-traditional skills to stand out and make an impact for their clients....
Pitching 101: Media advisories, press releases and more
Being a young professional in the industry, many of my closest friends and family still don’t understand exactly what public relations and media relations consists of. To keep the conversation short and sweet, I describe my profession as “emailing reporters and asking...
How to Stand Out During Your Internship
What brings you joy? Ever since binge-watching Tidying Up with Marie Kondo on Netflix at the beginning of the year, I’ve been asking myself that question in every aspect of my life. Before Marie Kondo, I actually already used this phrase with my friends...
Three Social Media Tips for a Productive New Year
Each new calendar year brings PR professionals the opportunity to set new goals and get organized. While the majority of pros are researching new media angles, publications and writers, drafting refreshed blog and website content and aligning with their clients’...
Three Most Memorable PR Moments of 2018
Remember that time IHOP, the pancake ruler of the world, caused a nationwide frenzy by announcing it was changing its name to IHOb, International House of Burgers? Yeah, me too. While it may feel like that happened years ago, it actually took place in 2018. ...
Call To Action
Create a department-specific call to action here. For example, Skylar’s would be social media management.
