Megan Custodio
Senior Vice President and Partner
Megan has spent the past 16+ years with Dittoe PR, following graduation from Indiana University. Since then, she has grown in title (from intern to senior vice president and partner) and responsibilities (including business strategy and growth, client success, employee relations and development, and more). During her time at Dittoe PR, Megan has played a pivotal role in growing the agency’s workforce by 466%, expanding the company’s service offerings, developing and retaining team members, and building a company culture that is second to none. Megan was named a 2022 “Indy’s Best and Brightest” award winner and a PRNEWS “Top Women in PR” honoree.
A mom of three boys, Megan spends her (limited) remaining free time volunteering on the boards for the Humane Society of Hamilton County and More Than a Phone.
Integrating a PR Agency With Your Marketing Team
Over time, it has become more common for companies to integrate public relations into their marketing plan. Why? Because each method of communication is impactful in its own way and can complement each other well when executed correctly. Your Customer At the end of...
Now Hiring: Social Media Coordinator
Social media has impacted nearly every industry but has had a profound influence on the media and public relations. This is just one reason why Dittoe PR is excited to continue to grow its social media services and dedicated social media team. Do you have an invested...
Combating Writer’s Block
Are you haunted by writer’s block? Are your creative thoughts and ideas ghosting you? The torturous feeling that’s as agonizing as it is inevitable – nearly every writer struggles with “getting stuck” while writing and creating. For many professionals – including...
Three PR Uses for Twitter Lists
One of the most underused social media features by our industry are Twitter lists. Many public relations professionals either don’t know the feature is available or don’t know how it works. Before discussing the best uses for Twitter lists, let’s first touch on...
Five Tips for Acing Your Internship
Internships are a great opportunity to learn about your strengths and weaknesses in the profession you intend to pursue as a career. For me personally, this has been very apparent, as I started this internship at Dittoe PR with no prior agency experience. To say I was...
Fall Season Brings Change and Growth to Dittoe PR
Oh, fall! There are so many reasons to love the season - the cooling temperatures, the changing of the leaves, apple cider, and pumpkin spice everything...the list goes on and on! But at Dittoe PR, we’re most excited about the changes this season has brought on to our...
Four Creative Ways to Research Your Target Audience
When people think of public relations, they often think of the glamorous Samantha Jones-type in “Sex in the City” – but it’s usually much more mundane than that. Don’t get me wrong, we do chat with media on a daily basis, oversee some pretty cool events and travel a...
Dittoe PR Hits Another Hole-in-One at the 2019 BMW Championship
Since 2012, Dittoe PR has worked alongside the Western Golf Association to promote the BMW Championship, the penultimate event in the FedExCup Playoffs that invites the 70 best golfers in the world to compete for a $9 million prize. 2019 marked Dittoe PR’s fourth BMW...
Four Mistakes In Your Crisis Communications Plan
*Spoiler Alert*: This post contains spoilers from Spider-Man: Far From HomeLet’s say you’re Spider-Man. You just got done saving the world from Mysterio when that jerk releases your secret identity to the world. Sounds like a crisis for Peter Parker, amirite? While...
How to Use Twitter to Achieve Overall PR Goals, Part 2
This is the second of a three-part series. As I mentioned in Part 1 of this series, Twitter is a great place for PR pros to make connections, brag about themselves, and get inspired. However, “getting inspired” can often turn into “research” or vice versa. We’ve all...
Call To Action
Create a department-specific call to action here. For example, Skylar’s would be social media management.