Kaitlyn Elpers
Director of Accounts
Kaitlyn is Dittoe PR’s resident – and wannabe – social media influencer. Over the last six years, she’s worked with various brands across a multitude of industries, including travel and hospitality, food and beverage, technology, nonprofits, and B2C brands. She’s a southern Indiana native and Indiana University alum and joined the team in 2018, previously working as a media intern for an NYC-based PR agency.
A reality show fanatic, she enjoys working with client Vita Coco’s “Real Partners” like The Bachelor’s Matt James and Dylan Barbour, and her husband enjoys her connections to athletes through client WhistlePig Whiskey’s First Legends Series, including David Ortiz (“Big Papi”) and Barstool Sports. When she isn’t traveling for press trips, she enjoys working on local brands’ grand opening events.
Industry Articles
How Does PR Affect SEO?
The rules of SEO have changed—especially over the past two years. Updates to search engine ranking algorithms like Google’s “Panda” and “Penguin” mean you can no longer think in terms of keywords and inbound links alone. What matters now is quality, relevance and audience engagement.
Does Your Startup Have a Story?
Last week, the Dittoe Public Relations team was given the opportunity to take a front row seat as hundreds of entrepreneurs, founders and creative technologists from across the country converged on Indianapolis for the city’s first startup conference, The Powder Keg.
The Do’s and Don’t’s of Addressing Crises via Social Media
Negative messages can often spread faster than positive ones, so PR pros need to be prepared to act in a meaningful way at the drop of a hat. But how you respond is certainly important. Here are six Do’s and Don’ts for handling Crises on Social Media.
