Alyssa Ross
PR Specialist
Alyssa comes to Dittoe PR with prior agency experience working with clients across the spectrum from nonprofits to medtech. She excels in content drafting and thought leadership pitching and loves being the writer behind the scenes. She notes that she’s learned so much from her experiences working within healthcare/medtech and is loving being on the Vita Coco team here at Dittoe PR and learning more about consumer brands.
The majority of Alyssa’s time outside of work is spent with two of her sisters who live in and around Indy going to different coffee shops, doing Orange Theory and enjoying their time together. She is a graduate of Purdue University. Fun fact: she can say the alphabet backward!
Industry Articles
A Q&A with Mallory Smith, Vice President of Consumer Brands
As VP of Consumer Brands for Dittoe PR, Mallory Smith has seen how B2C public relations has changed firsthand. We talked with her about this role, how B2C public relations is changing across the board, and what it means for our clients.
7 Questions to Ask When Choosing a PR Agency
It’s important to partner with a public relations agency that aligns with your goals and values. Ask these questions during the sales process to identify the right PR partner for your company.
Why Is Thought Leadership Essential to Your PR Strategy?
Companies are full of talented individuals whose insights and experiences can benefit others in their industry. Sharing those insights with the media can also elevate the company itself.
