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Now Accepting Spring 2021 Public Relations & Social Media Internship Applications

If you’re interested in seeing what PR agency life is all about and gaining real-world knowledge and experience, then Dittoe Public Relations may be the place for you! We’re hiring public relations and social media interns for Spring 2021, and we want you to apply! This paid internship offers both part-time and full-time options. Here’s what you need to know:  Dittoe PR interns are responsible for assisting with the execution of strategic public relations or social media initiatives and contributing to the success of the firm’s clients. Interns will be mentored by intern coordinators and work closely with the firm’s entire ...

By |2020-09-15T10:04:14-04:00September 14th, 2020|Internship|0 Comments

Newsjacking Amid a Pandemic

Over the last few months, the idea of getting your message across the stormy sea of COVID-19 news updates has been daunting, but we have some guidance to address your frustrations: Ride the wave. OK, enough with the metaphor. The best way to make the news when there’s too much of it is to join the conversation. One of our favorite ways to ensure that the right people learn about our clients at the right time is through a strategy called “newsjacking.” Newsjacking is the art of infusing a brand's message or initiative into breaking news or pop culture stories. Timing ...

By |2020-09-11T14:01:15-04:00September 11th, 2020|Media Strategy|0 Comments

A Q&A with Ashley Eggert, VP of Client Services

Last week, we shared a blog post announcing two recent promotions at Dittoe PR. Ashley Eggert was named vice president of client services, and Greta Snell is now vice president of strategic initiatives. If you haven’t had a chance to see the Q&A we did with Greta, click here to check it out or head to our Instagram to watch a short video Q&A. Ashley joined Dittoe PR in 2009 as an account executive and has taken on increasing responsibilities over the years. Most recently, she served as a director of accounts. In her new role, Ashley will be responsible for ...

By |2020-09-09T16:47:29-04:00September 9th, 2020|Company Culture|0 Comments

4 Instagram Tools to Boost Engagement

We’re not talking about getting down on one knee with a diamond ring, we’re talking about Instagram engagement. In 2020, social media has been the most important tool – and sometimes, the only tool – for brands to communicate with their target audience throughout the pandemic. The importance of engagement on Instagram is crucial to the success of your posts and will make or break your content.  So, you’ve built a following, but you haven't been able to build a community or a relationship with your audience. Here are 4 Instagram tools that can be used to boost engagement. 1. Know ...

By |2020-08-24T14:55:01-04:00August 24th, 2020|Social Media|0 Comments

PR Pros: Networking Tips in the Age of Zoom

Networking. Some people cringe at the word while some welcome the opportunity to meet new faces, chat, and create relationships based on personal and professional similarities. Me? I’m a cringer, but in the world of PR, networking is inevitable.  With coronavirus changing everything, though, networking looks a lot different these days. No more in-person networking events or meeting strangers for coffee. And handshakes? Never heard of her. Luckily we have all become pretty technologically savvy in our “new normal” (ew), opening up an abundance of opportunities to meet and network from the comfort of your home. Not sure where to start? ...

By |2020-08-17T15:57:47-04:00August 17th, 2020|Events|0 Comments
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