When boiled down to its simplest form, public relations (PR) is about managing how others see and feel about an organization or individual. The first step to shaping that narrative is informing various stakeholders. This can be incredibly difficult to achieve today....
Well, folks, that’s a wrap. 2022 was a year filled with Wordle, a return of 90’s fashion trends, and the release of Taylor Swift’s “Midnights.” But it was also a big year for crisis communications. And PR agencies can learn a lot from the...
Profound tragedy is unfortunately a recurring part of our lives. The COVID-19 pandemic. War. Mass shootings. Natural disasters. Police violence. Protests. Two weeks after 9/11, PR Week asked professionals to discuss when “normal” PR activity should resume. Answers...
Do you ever feel like what you’re trying to accomplish externally as a PR professional occasionally gets lost in translation when working with internal communications teams? As a PR professional (whether in an agency or in-house), you may find yourself so busy with...
Picture this: you’re sitting in your office, sipping coffee and going through emails. The sun is shining, and birds are chirping. You’re still on cloud nine about the beautifully placed national media story you secured for the company and just signed on a...
