When it comes to having a strong social media presence, proper branding is everything. That’s why it’s crucial to create and continually reference a brand kit that clearly outlines the image you have curated for your brand. Where do you start? What all should be...
With every new year, comes new and improved trends for graphic design. So, what does that mean for 2023? Let’s get into it! It shouldn’t come as a surprise that social media has had a massive impact on the way people consume digital media and present themselves...
Graphic design and public relations are often considered two mutually exclusive professions. So, when I tell folks that I handle graphic design at our agency, they look a bit puzzled. In fact, graphic design tends to be considered more of a marketing responsibility,...
Oftentimes when people think of public relations, they think of high-class parties and frivolous networking – as if we all are living the life of Samantha Jones, but as my colleague Vanessa Staublin demonstrated in part one of this series, public relations is much...
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