Vice President Consumer Brands

Mallory Smith

Vice President, Consumer Brands

Mallory has more than a decade of experience in PR strategic ideation and planning, media relations, thought leadership and PR counsel. Mallory thrives on elevating clients’ missions and brand awareness through earned media strategies that result in impactful media coverage. She excels in leading Dittoe PR’s global consumer clients, which have been nationally recognized in PR award programs like PR Daily and Ragan’s Media Relations Awards: Purpose-Driven Campaign Winner; Bulldog Reporter Gold Winner for Best Food & Beverages Campaign; and more.

Mallory is an avid runner and practicing yogi and is always on the lookout for the next best hiking destination.

CONTACT MALLORY

Industry Articles

How A Great PR Strategy Can Grow Your Business

by Lauryn Keegan | May 24, 2018 | Communication, Credibility, Media Relations, Media Strategy, Public Relations, SEO

In today’s world of rapid technological advancement and globalized commerce, startups and Fortune 500 companies alike are searching for new ways to build their business, gain visibility, and stand out amongst the competition. When it comes to building and...

Tips for Securing National Media Coverage

by Mallory Smith | May 10, 2018 | Client Coverage, Client Relationships, Media Relations, Media Strategy, Public Relations

“No thanks.” “Not at this time.” “I appreciate your persistence, but I’m not interested.” If you’re in PR, you’ve more than likely received a response similar to this from national media journalists. In my five years at Dittoe PR, I’ve heard this, well… too many times...