Gabby Crays
Social Media Strategist
Gabby is a social media master for her clients and Dittoe PR. She drafts social media copy; creates TikTok and Reels content; oversees the execution of social media strategies; ideates campaign and account strategy; develops paid advertising; helps lead graphic and creative design for clients and Dittoe PR; manages multiple client social media accounts and deliverables; and more. You can find her at most client events, particularly Indiana Sports Corp events including March Madness, Final Four, the Big Ten Football Championship Game, Big Ten Basketball tournaments and more.
Gabby previously worked as a marketing strategist professional intern for Disney’s Fairy Tale Weddings & Honeymoons at the Walt Disney World Company in Orlando, Florida. She’s a graduate of Anderson University.
Industry Articles
Shifting Skillset for PR Pros: Social Media
With the PR industry rapidly changing, professionals are expected to keep up – and that includes staying up-to-date with the best social media practices.
Three ways you should already be using LinkedIn
If you’re reading this, we assume you already have a LinkedIn profile and are familiar with the platform. (If not, what are you waiting for?) What you might not know, however, is that the social networking site is more than just a digital resume. LinkedIn has...
Tips for Responding to Customer Feedback on Social Media
Maintaining a presence on social media allows brands to connect with consumers on a more personal level and participate in online discussions related to their products, industry and more. With 81 percent of Americans actively using social media and more than 58...