Ali Westergren
PR Manager
Ali can secure media relations opportunities no matter your location or trade vertical. She has extensive experience working with our roster of arts and culture clients and real estate development companies, working to ensure the right target audience learns your company’s story. She has become the unofficial skydiving expert on the Dittoe PR team having worked closely with the Women’s Skydiving Network and United States Parachute Association (USPA).
A graduate of Butler University, Ali completed internships at three public relations agencies before starting her Dittoe PR internship and staying on full time. This experience clearly made an impact, as Ali now serves as a co-internship coordinator for Dittoe PR’s internship program in addition to her role of PR Manager.
Industry Articles
Social Media Analytics Tools: 9 Recommendations from Social Media Today
Social media is the easiest and most cost-effective way to build awareness for your brand right now. However, in order for social media to do what it’s capable of, you have to pay attention to what’s working and what’s not.
So, how do you do that? It’s simple: tracking social media analytics (SMA).
The Do’s and Don’t’s of Addressing Crises via Social Media
Negative messages can often spread faster than positive ones, so PR pros need to be prepared to act in a meaningful way at the drop of a hat. But how you respond is certainly important. Here are six Do’s and Don’ts for handling Crises on Social Media.
Facebook’s New Pages Manager App: A Must-Download for PR Pros
Yesterday, Facebook quietly rolled out a new app that’s specifically designed for those who manage several Pages. The aptly named Pages Manager—which is especially useful for PR guys and girls who likely have their finger on the pulse of multiple Facebook Pages— allows users to more easily post status updates and share photos without having to go through the clunky process required to access Pages in Facebook’s core app.
