No matter the size of your business, you likely want to find the best, and most impactful, ways to showcase your company’s highlights, announcements, success stories and new hires. How do you make that happen? The answer is easier said than done: Work with the media....
It’s hard to believe it’s been almost two years since the COVID-19 pandemic changed marketers’ approach to social media essentially overnight. What was once a fun, somewhat-beneficial awareness tool transformed into one of the primary ways to stay connected and an...
Okay, it’s not really National Use Micro-Holidays Day, but read on to see how micro-holidays can help elevate your social media presence! It may not always seem like it, but the main goal of social media is to be, well, social! As social media marketers, we spend most...
I’m going to assume that, if you’re reading this blog, you are at least somewhat familiar with the social media platform TikTok. If for some reason you aren’t, please go create a profile, spend 30 minutes scrolling the For You page, and then try to tell me it’s not...
Remember when the biggest thing on social media was trying to decide who to put in your Myspace Top 8? Yeah, neither do I. Today’s social media landscape is so cluttered with dance trends, viral memes, life diaries and more, it can be nearly impossible to keep track...