Profound tragedy is unfortunately a recurring part of our lives. The COVID-19 pandemic. War. Mass shootings. Natural disasters. Police violence. Protests. Two weeks after 9/11, PR Week asked professionals to discuss when “normal” PR activity should resume. Answers...
“Should I hire a PR agency or just hire someone internally?” This is a question I hear often working on the business development side of things, and it’s one that took me several years of agency experience to fully understand how to answer. From a company...
Just like every other Millennial, the employees of Dittoe PR are concerningly obsessed with “The Office” and everything that it perfectly articulates – always managing to generate laughter no matter how many times you’ve seen the episode. It is just that...
There are six public relations professionals for every journalist.In 1980, the ratio was 1.2 to 1.These ratios, pulled from recent U.S. Department of Labor statistics, illustrate just how dramatically the media relations landscape has fluctuated in the last 40 years....
Being a young professional in the industry, many of my closest friends and family still don’t understand exactly what public relations and media relations consists of. To keep the conversation short and sweet, I describe my profession as “emailing reporters and asking...
