Some big changes in the top social media apps are headed our way, though some may have already been in the palm of our hand. Check out what's new from Facebook, Instagram and Twitter.
RIP, Snapchat. Okay, so Snapchat isn’t officially dead, but in June 2018, Instagram reported having up to 400 million daily active users – more than twice that of Snapchat. While Snapchat is still appealing to teens, we’ve been steadily phasing it out of our clients’ strategic social media plans. Why post to Snapchat when you already have a great platform built up on Instagram? If static Instagram posts are the sandcastles, Instagram Stories are the sandbox. You don’t have to worry as much about the content quality because that’s not what your audience is looking for. They want to [...]