TikTok vs. Instagram Reels

It’s no secret that short-form video content has exploded in popularity on social media over the past year. At the heart of this success are two beloved trailblazers: TikTok and Instagram Reels. Since the launch of Instagram Reels in August 2020, users have been...

Why PR Is More Important Now Than Ever

Well, friends, we’re a year out from the onset of the pandemic. Since then, we’ve all encountered quite a bumpy road – be it COVID-19 illnesses or the slew of racial injustices – and companies around the world have had to alter their external presence one way or...