How Do You Hydrate? Dittoe PR Supports Lonely Whale’s Latest Campaign, Starting in Manhattan

When it comes to recruiting media to client events, Dittoe PR is no stranger. So when clients Lonely Whale and Vita Coco tasked us with getting top tier media out to Lonely Whale’s pop-up Museum of Plastic in Manhattan, New York, we were up for the challenge. In September 2017, we organized a press conference for Lonely Whale’s Strawless in Seattle campaign, and we were thrilled to have the privilege of serving as the ocean health leader’s PR partner for their latest massive movement. The campaign The Museum of Plastic was the culmination of Lonely Whale and Point Break Foundation’s new Question How You Hydrate campaign, which empowers consumers to [...]

By |2019-10-31T12:47:58-04:00July 26th, 2019|Client Coverage|0 Comments

Pitching 101: Media advisories, press releases and more

Being a young professional in the industry, many of my closest friends and family still don’t understand exactly what public relations and media relations consists of. To keep the conversation short and sweet, I describe my profession as “emailing reporters and asking them to cover my client’s story,” which isn’t technically wrong. But it’s also so much more than that. From drafting media advisories and finalizing press releases, to tailoring the perfect email pitch to the lifestyle reporter, my job can get pretty hectic! In order to get coverage for a client, these tactics are the most important pieces to the [...]

By |2019-02-19T18:19:36-05:00January 24th, 2019|Media Relations, Public Relations|0 Comments

Ironworks Hotel Indy Celebrates Second Annual Ironworks Social

Recently, we assisted the Ironworks Hotel Indy in transforming their property from a hotel to a thriving outdoor festival for the second annual Ironworks Social event.   On Saturday, September 15, we celebrated the hotel’s first year in operation by hosting an event filled with live music, top-rated food and interactive activities for guests and their furry friends. The annual Ironworks Social event attracted hundreds of visitors and countless dogs while also raising thousands of dollars for the Humane Society for Hamilton County.   Guests enjoyed delectable menu items along with hand-crafted cocktails, beer or wine from Ironworks Hotel and Ironworks [...]

By |2018-10-03T11:08:05-04:00October 4th, 2018|Event Planning, Event Promotion, Events, Promotions|0 Comments

What is Public Relations? [Part 1]

When I first joined Dittoe Public Relations as a bright-eyed intern, I thought I signed up to work with reporters and schedule interviews. After getting my feet wet, I quickly learned that the world of public relations is much more than just media relations.   Yes, in its simplest form, the core of PR is media relations. But before you become dubbed a #PRpro, there are several different areas of expertise to master. This blog post is part one of a two-part series that will take a look at four different key areas of public relations. Part two will be shared [...]

Securing Media Coverage For Your Next Big Event

Founded in 2011, Fishers Imports is ushering in a new generation of luxury car sales by pairing one-on-one customer service with the convenience of online shopping to streamline the process of finding buyers the perfect vehicle.   In December of last year, Fishers Imports owner and co-founder Peyman Rashid connected with Indiana Pacers player Victor Oladipo and helped him find the perfect luxury vehicle as a gift for his mother. Impressed by the quality of service and unique sales model at Fishers Imports, Victor entered into an official partnership with the pre-owned luxury auto dealership to further promote their services and [...]

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