20 of Our Favorite Moments in the Past 20 Years

This month, Dittoe PR celebrates 20 years in business! All month long, we’re celebrating our anniversary by sharing content dedicated to the big 2-0. Today, we’re reflecting back on 20 of our favorite moments over the past two decades. These moments were sourced from our entire team and are in no particular order.1. Working on multiple BMW Championship tournaments. Our team has had the opportunity to work on the 2012, 2016, 2017 and 2019 PGA TOUR events. While every moment of tournament week is exhilarating, a top moment for a few of us is walking inside the ropes with Tiger Woods [...]

By |2019-10-31T13:09:20-04:00September 13th, 2019|Company Culture|0 Comments

20 Reasons to Hire a PR Agency

This month, Dittoe PR celebrates 20 years in business! All month long, we’re celebrating our anniversary by sharing content dedicated to the big 2-0. To kick things off, we’re breaking down the top 20 reasons to hire a public relations agency:1. Build brand awarenessOne of the biggest and most obvious benefits of PR is that it helps gain exposure for your brand. And let’s be clear: building a brand is a marathon not a sprint, which means you need people who are working to secure consistent, ongoing media coverage for your company, your leadership team, and your services or products day [...]

By |2019-10-31T13:10:25-04:00September 6th, 2019|Public Relations|0 Comments

Massage Heights Case Study

For just over a year, we’ve worked with the Massage Heights franchise in Indianapolis to promote their services, manage social media and provide event planning support. Additionally, we’ve positioned owner and operator Cristina Goebel as an expert in her field by securing byline placements and TV segments to share the benefits of massage therapy, how to lead a successful team and more. Below outlines a case study for our work with Massage Heights Indianapolis: THE CHALLENGE: When Cristina and Matt Goebel opened their first Massage Heights retreat at Ironworks Hotel Indy in fall 2017, the location was experiencing good foot traffic, thanks [...]

By |2019-10-31T13:04:44-04:00August 29th, 2019|Social Media|0 Comments

Tools to Make You a Better PR Writer

Being a better writer takes time and practice. It’s elementary to do your very best to avoid spelling and grammar mistakes, as well as industry jargon, in press releases, email media pitches and other content.But to increase the chances of your press release or email pitch getting picked up, it’s vital to tell your client’s story well, and with language that’s both engaging and easy to understand.Below, we outline some essential tools that can help you improve your PR writing and make your media materials clear, concise and compelling to journalists and other readers.Read NewsThe best PR writers are usually the [...]

By |2019-10-31T13:03:59-04:00August 23rd, 2019|Public Relations|0 Comments

How to Use Twitter to Achieve Overall PR Goals, Part 1

This is Part 1 in a three-part series.Twitter is a mixed bag. Some days it’s a political minefield, other days you spend half an hour trying to figure out why “30-50 feral hogs” is trending. Googling “Why Twitter is” will result in autofill options of “Why Twitter is good,” “Why Twitter is bad,” and “Why Twitter is important.” Everyone you ask will have an opinion along this spectrum, and I’m no exception. I’ve been on Twitter since 2008, and after a decade+ of its platform updates and my own life changes, I’m still a loyal contributor to the social media site, [...]

By |2019-10-31T13:03:01-04:00August 15th, 2019|Social Media|0 Comments
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