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Explore content from our team of public relations and social media experts — industry insights, company news and more!
Reels vs. TikTok: Which Platform Should You Be On?
Instagram Reels and TikTok both share short-form vertical video content and offer in-app editing features. Both have great applications for social media marketing. But which one is right for your brand?
PR & Social Media Pros: Are you Ready for Google Analytics 4?
Ready or not, GA4 is coming! On July 1, we will bid farewell to the Google Analytics we have known, for the last decade. In its place, we welcome Google Analytics 4 (GA4), a measurement powerhouse that represents the future of web activity tracking.
A Q&A with Dittoe PR Founding Principal Liza Dittoe
Dittoe PR Founding Principal Liza Dittoe was born for PR. We asked her questions about her career path, her advice to people seeking a career in PR and why women thrive in this business.
Dittoe PR Named a 2023 Best Place to Work in Indiana
Dittoe PR has been named a 2023 Best Place to Work in Indiana by the Indiana Chamber of Commerce. We are one of 125 companies recognized and ranked in the “Small Companies” category. Read more about this recognition.
PR Lessons We Can Learn from Apple TV+’s “Ted Lasso”
“Ted Lasso” is a silly show about an American football coach trying to coach English Premier League soccer, and there are some pretty great public relations lessons PR pros and businesses alike can take from it. Account Coordinator Kyle Jeanor breaks them down.
What to Consider when Targeting Local Media
Local media can play a key role in an organization’s earned media strategy. Account Executive and former local TV journalist Andi Sommers shares what to consider when reaching out with your story.