Why PR Is More Important Now Than Ever

By |March 24th, 2021|Public Relations|

If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.

How to Execute a Successful Press Conference

By |February 3rd, 2021|Events|

Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media to simultaneously learn about and share an announcement and cause a big splash of coverage.

Four Social Media Trends for 2021

By |January 20th, 2021|Social Media|

As social media platforms hit a record-breaking 3.8 billion users, social media teams across the nation are wondering how they can best engage with their audience in the new year. We’ve compiled a list of four social media trends we’ll likely see in 2021.

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