Molly Clayton
PR Specialist
Molly has always been interested in the PR industry and is happy to be working with the “best out there!” (Her words, though we tend to agree.) Molly excels at media and influencer relations, event planning and coordinating, and content creation (and she particularly loves creating a good TikTok). She worked closely with media and influencers for “So Cold the River”’s Media Day and Movie Premiere at West Baden Resort in French Lick, Indiana. After graduating from the University of Dayton, Molly worked as a sales professional and stylist for Tom James Company before working for the IBJ as an executive assistant and special projects manager.
Industry Articles
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.
Why PR Is More Important Now Than Ever
If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.