Michal Spanjer
PR Specialist
Michal is a proud Indiana University graduate with experience helping clients with a variety of efforts, including media relations, thought leadership and more. She has supported the execution of PR strategies for clients in a multitude of industries, including healthcare, sports, technology and tourism. Before starting at Dittoe PR as an intern, she supported marketing communications, social media strategy and community engagement efforts for non-profit, startup and real estate clients. One of her favorite initiatives she worked on involved connecting frontline pandemic workers with volunteer therapists. She previously served as director of engagement and district ambassador for the Public Relations Student Society of America.
Industry Articles
Life in Plastic: It’s a PR-tactic!
The Barbie movie’s marketing campaign took over everything from Google to Xbox. Dittoe PR’s Mallory Smith and Kaitlyn Elpers identify PR takeaways any team can use.
Harnessing PR to Inform, Engage
PR manages how others see and feel about an organization or individual. The first step to shaping that narrative? Informing stakeholders. See how using PR to inform and engage the public, potential customers and investors, and employees can make an impact.
Dittoe Public Relations Leads NCAA Division I Women’s Basketball Social Media Channels to 296 Million Impressions, 23 Million Engagements
Agency’s copywriting, community management and live game coverage for top 25 competitions during 2022-23 season results in surpassed growth and engagement goals across channels.
