Madisen Petrosky
Senior Content Specialist
Madisen is Dittoe PR’s resident editor – she loves to review content drafted by her account teams (and everyone else) and help shape them into great narratives. She also likes to draft content herself, everything from press releases to white papers to internal communications. She enjoys working with clients in niche trade industries like health care, edtech and multifamily housing.
Madisen took a roundabout career path to PR agency life. She holds a degree in English Literature from Ball State, a Master’s certificate in Publishing from the University of Denver, and worked in nonprofit marketing before landing at Dittoe PR. She’s a published author, a voracious reader and keeps trying to make Dittoe PR Book Club happen.
Industry Articles
How to Turn a Press Release Into a National News Story
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.
