Colton Howard
PR Manager
Journalism to PR is not an uncommon career path, and we’re so glad it’s the path Colton took. Before joining Dittoe PR, Colton served as a sports anchor for WANE-15 in Fort Wayne and as Director of Media for a sports and entertainment company out of Boca Raton, Florida. He uses his TV connections in both local and national markets to secure record amounts of media coverage for clients such as the Penrod Arts Fair, PopCon, the Western Golf Association, Jiffy Lube of Indiana and the BMW Championship. Colton graduated from Ball State with a major in Digital Video Production, minor in Journalistic Storytelling and Cum Laude honors. When Colton’s not at work he’s probably hanging out with his adopted Pitbull/Mastiff mix, Migo.
Industry Articles
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.
Why PR Is More Important Now Than Ever
If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.