Ashley McMurray
Vice President, Client Services
Ashley has seen and done it all in her 13 years at Dittoe PR, having served an impressive roster of diverse clients in media relations, thought leadership, content creation, event activation, PR strategy and more. Today, she is passionate about applying her love for analytics and technology to our firm’s reporting and operations needs, ensuring we provide our clients with accurate and meaningful KPIs and that we have all the tools and processes to keep us organized, online and connected in this work-from-home era. Ashley has built a number of long-standing client relationships in the consumer tech and professional services spaces, some of which have been ongoing for more than a decade. She is a graduate of Indiana University’s Kelley School of Business where she specialized in marketing.
Ashley has recently added another important role to her resume: mom.
Industry Articles
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.
Why PR Is More Important Now Than Ever
If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.