
Ashley Desserich
PR Coordinator
After she attended Butler University for Strategic Communication with a focus on PR and advertising, Ashley opted to call Indianapolis her post-grad home. She loves how PR is all about storytelling, which is why she enjoys writing content of all kinds from pitches to thought leadership articles to LinkedIn posts. Her PR interests include hospitality/tourism, consumer brand and non-profit PR, and she’s excited to dive into more industries here at Dittoe PR. She previously earned in-house marketing experience with an internship at Downtown Indy, Inc., and agency experience interning with a local PR agency. You can find her around the city at local coffee shops (her favorites are Hubbard & Cravens and Parlor Public House), and she enjoys traveling when not working.
Industry Articles
How to Turn a Press Release Into a National News Story
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.