Alyssa Ross
PR Specialist
Alyssa comes to Dittoe PR with prior agency experience working with clients across the spectrum from nonprofits to medtech. She excels in content drafting and thought leadership pitching and loves being the writer behind the scenes. She notes that she’s learned so much from her experiences working within healthcare/medtech and is loving being on the Vita Coco team here at Dittoe PR and learning more about consumer brands.
The majority of Alyssa’s time outside of work is spent with two of her sisters who live in and around Indy going to different coffee shops, doing Orange Theory and enjoying their time together. She is a graduate of Purdue University. Fun fact: she can say the alphabet backward!
Industry Articles
Public Relations in Times of National Tragedy
Profound tragedy is unfortunately a recurring part of our lives. When we have news to share, it can be a tricky question of what and when you should pitch. As humans, we want to be respectful. As PR professionals, we want to be sensitive to conditions and advise our clients and teams on the best course of action. See some tips on navigating public relations in times of national tragedy.
How to Turn a Press Release Into a National News Story
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
How a PR Agency can Help With Branding, Social Media and Event Planning for Your Business
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.
