
Alyssa Ross
PR Specialist
Alyssa comes to Dittoe PR with prior agency experience working with clients across the spectrum from nonprofits to medtech. She excels in content drafting and thought leadership pitching and loves being the writer behind the scenes. She notes that she’s learned so much from her experiences working within healthcare/medtech and is loving being on the Vita Coco team here at Dittoe PR and learning more about consumer brands.
The majority of Alyssa’s time outside of work is spent with two of her sisters who live in and around Indy going to different coffee shops, doing Orange Theory and enjoying their time together. She is a graduate of Purdue University. Fun fact: she can say the alphabet backward!
Industry Articles
PR Predictions for 2024: The Year of AI, Affiliate Marketing & Data
There are plenty of big news stories coming in 2024, so what’s in store for PR professionals as we look to excel in the year ahead? Vice President of Client Services Ashley McMurray dives into the trends shaking up the industry.
3 Reasons Your Company Should Budget for PR in 2024
Q4 is here, meaning many businesses and department leads are evaluating and finalizing their budgets for the upcoming year. Should PR make the cut? A strong PR strategy can take your business to new heights, especially during strained economic times. Here are 3 reasons your company should include PR in your 2024 budget.
Life in Plastic: It’s a PR-tactic!
The Barbie movie’s marketing campaign took over everything from Google to Xbox. Dittoe PR’s Mallory Smith and Kaitlyn Elpers identify PR takeaways any team can use.