by Skylar Whitney | Aug 11, 2021 | Social Media
I’m going to assume that, if you’re reading this blog, you are at least somewhat familiar with the social media platform TikTok. If for some reason you aren’t, please go create a profile, spend 30 minutes scrolling the For You page, and then try to tell me it’s not...
by Kasie Pieri | Jul 22, 2021 | Crisis Communications
Picture this: you’re sitting in your office, sipping coffee and going through emails. The sun is shining, and birds are chirping. You’re still on cloud nine about the beautifully placed national media story you secured for the company and just signed on a...
by Lauryn Keegan | Jul 2, 2021 | Public Relations
“Should I hire a PR agency or just hire someone internally?” This is a question I hear often working on the business development side of things, and it’s one that took me several years of agency experience to fully understand how to answer. From a company...
by Bailey Timmers | Jun 14, 2021 | Social Media, Video
It’s no secret that short-form video content has exploded in popularity on social media over the past year. At the heart of this success are two beloved trailblazers: TikTok and Instagram Reels. Since the launch of Instagram Reels in August 2020, users have been...
by Greta Snell | May 7, 2021 | Company Culture
At a minimum, employees need role-specific knowledge, experience and skills to perform their job duties as expected. However, those who usually stand out as high performers often embody additional qualities, ones that aren’t easily taught. A few months ago I was asked...