by Andi Sommers | Mar 1, 2023 | Public Relations
While a placement in the New York Times is a tremendous accomplishment for many PR professionals (including myself) and the kind of coverage companies dream of, we cannot underestimate the power local media can have on an organization’s communications strategy. As a...
by Andi Sommers | Jan 21, 2022 | Media Relations
The beginning of any new year is a chance to reflect on the previous and your accomplishments and opportunities for growth. It’s also a time reset and create new strategies to cultivate even more success in the New Year. As we dive into 2022, there are several local...
by Andi Sommers | Oct 25, 2021 | Media Relations
Whether it’s checking the weather or catching up on the day’s headlines, the local morning news fits into many people’s morning routine. Unlike your typical evening news that recaps the big news stories that broke over the day, morning shows often block off time to...
